Websites are now the front page of your business. They are a powerful platform that drives sales and experience. It could be a decision maker of whether a potential customer chooses you or a competitor. It could be extremely costly if you don't get it right — that's why we have a team of experienced strategist, user experience designers, visual designers, copywriters, marketing pros to make sure you nail it!
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When people come to us, they have a crazy relationship with their website. Whether they hired the wrong company, they didn't get the right results they were promised, or they can't update their website, or it's broken. We hear it all day. You don't have to settle for that. At 5th and Melody, we are extremely easy to work with, and we never use templates and we back our sites with complete user research and testing.
In order to have a successful website, you must start with the full recipe: Strategy, design, testing, and, development. You have to understand the psychology of your user and every page has to have a goal and it starts here.
Your website is a big investment to you, and you want to make sure you get the return on investment you deserve. We make sure you have a well-crafted strategy before we start coloring the pixels. We craft an intense strategy of figuring out the user journey through the site, how things should be placed, how to avoid risk for the users so they could accomplish their goals. This step is the foundation of your site.
Choosing the right font to set the tone, pairing the right colors to align with the brand message, the use of white space reduces cognitive overload, animation provokes attention. Every part of the site has a role, and each role is significant because it could be the difference between a loyal customer or a lost customer.
“We will flee what is unpleasant and distasteful, while charm and the promise of delight will draw us like moths to a flame.” Robert Greene
People expect good user experiences these days, and when they get stuck, unable to accomplish what they’re trying to do, your competition is only a few clicks away. If your customers have a bad experience, they’re less likely to come back in the future, and they’re probably not going to recommend your site or app to their friends or family.
On the other hand, by incorporating user input into your design process, we’ll be able to create remarkable experiences. Investing time and resources into UX will helps create brand advocates – loyal fans who not only use your product, but sing your praises to their friends, family and colleagues.
There are so many factors to think of when developing your site like performance and security. We have the most experienced front-end and back-end engineers in the industry that have intensive training and strict quality standards.
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